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Search Engine Optimisation - Masterclass
B00363

Maximise your sales through high search engine visibility. This one day training course will provide you with tried and tested advice and techniques to get you to the top of key search engines and deliver new business.

Course Content

Discover how SEO fits into your marketing strategy
Learn how to get the best possible return from your SEO campaign
Discover how to increase the number of quality & relevant website visitors
Develop a robust strategy for on-page and off-page optimisation
Discover how to develop a robust link building strategy (including social media optimisation)
Be aware how to avoid SEO pitfalls and search engine penalisation
Learn how to research and select the best keywords for your SEO campaign
Discover how to track success and measure ROI
Evaluate and establish best practice SEO through competitor benchmarking

Entry Requirements

Marketing and communications executives and business owners who want to optimise their site to give better result or are keen to know what SEO consultants are charging for.

First Class Requirements

Social Media for Business
WordPress
Website Design & Creation
Designing a Content Strategy for Social Media

Assessment Methods

Course fee includes:
Training booklet
Certificate of completion

If you have any further questions please contact training@racc.ac.uk

Further Study Options

Social Media for Business
WordPress
Website Design & Creation
Designing a Content Strategy for Social Media

Additional Information

If you are booking and paying for the course yourself
You can enrol directly online or in person at one of our centres at PK or CL

If your employer is paying for you or you are an employer wishing to pay for your staff

Please email training@racc.ac.uk stating:
1.The course code and title
2. The names of the learners and the total fee you are paying
3. The name and contact details for invoicing
We will then contact you to confirm your booking.